About Parame

The beauty industry is full of talented artists with game-changing potential, but too many are stuck in survival mode, trying to build businesses with no guidance, structure, and no strategy.

Parame exists to change that. We give beauty professionals the systems, support and mindset shifts they need to step into their role as entrepreneurs, not just service provider.

Two women sitting on the floor with laptops, smiling and looking at each other.

Because I belong here.

Rooted in identity, powered by intention

We believe beauty pros deserve more than hustle. You deserve to build a business that feels like you, not what someone else told you it should be.

We don’t just invest in a business. We invest in people.

Our work is about walking alongside beauty professionals who are ready to own their power, claim their space, and grow with intention.

What We Do.

Business Foundations

From legal and logistics to client flow and pricing, we help you build a business that’s stable and scalable. Whether you're starting fresh or fixing gaps, we set you up for long-term success.

Strategy that Makes Sense

We help you clarify your vision, define your brand, and create a plan that actually works. No vague advice or recycled business tips — just smart, tailored strategy that moves you forward.

Brand & Business Audits

Sometimes you’re too close to your own business to see what’s working and what’s not. That’s where we come in — offering honest, helpful insight and clear next steps to elevate every area of your brand.

Confidence Online & In person

We help you show up consistently — whether it's refining your client experience or getting clear on how to present your brand across platforms. It’s not about being perfect, it’s about being intentional.

Backend Systems

We bring structure to your chaos. Think booking workflows, automations, onboarding, and everything behind the scenes that keeps your business running smoothly (without you doing it all manually).

Mentorship that Meets you Where you Are

You're not meant to do this alone. Parame offers real, human support tailored to your stage of business — so you can move forward with clarity, accountability, and confidence.

What we believe in.

  • Believe in the vision before anyone else does.

    We work with beauty pros who think big — and we help them turn those dreams into strategy, systems, and sustainable growth. Because dreaming is step one — but direction is what gets it done.

  • Strong Businesses are Built on Strong Foundations.

    We don’t do fluff or overnight hype. We help you build brands that last — through clarity, backend systems, and business structures that support your artistry, not stifle it.

  • It’s Time To Move With Confidence.

    Growth isn’t just about doing more — it’s about doing what works. At Parame, we provide the strategy, mindset support, and accountability you need to step fully into your next level — with purpose, clarity, and zero burnout.

Because I know what I bring to the table.

Who we’re for.

Parame is for artists who know how to do the work but need a little help holding everything else together.

Maybe you're confident in your craft but struggling to stay consistent online. Maybe you’re tired of guessing your way through pricing, systems, or strategy. Or maybe you’re doing everything right but still feel like something’s not clicking.

We're not here to fix you — we're here to support what you're already building, with structure, clarity, and a plan that actually makes sense for you.

Who we are.

Turn your hustle into something sustainable.
From pricing and systems to boundaries and backend, the Business branch helps you build a structure that supports your growth — and gives you your time back.

Black and white photo of a woman seated on a chair with her legs apart. She is resting her left arm on the chair's backrest and her chin on her left hand. She has long dark hair, wears a black shirt, jeans, and heeled boots, and has a serious expression.

The Business

Bring your brand to life — online and off.
From social strategy to websites and client-facing materials, we help you show up clearly, consistently, and confidently across every platform that matters.

A young woman with shoulder-length dark hair, wearing a black sleeveless top, dark blazer, and light-colored jeans, standing indoors by a large window. A camera sits on the window sill. The room has white walls and wooden floors.

The Marketing

Master your craft — and grow with it.
Led by Amy of Finessed Ink, the Artistry branch focuses on skill development, service refinement, client experience, and building confidence behind the needle.

Black and white photo of a woman with long hair, wearing a sleeveless top with a cape, ripped jeans, standing next to a chair with her hand resting on its back, against a plain wall.

The Artistry

Let’s build something that lasts.

Whether you’re just starting out or ready to scale, Parame is here to help you grow with intention. No fluff. No burnout. Just real support that works.