About Parame

The beauty industry is full of talented artists with game-changing potential, but too many are stuck in survival mode, trying to build businesses with no guidance, structure, and no strategy.

Parame exists to change that. We give beauty professionals the systems, support and mindset shifts they need to step into their role as entrepreneurs, not just service provider.

Two women sitting on the floor with laptops, smiling and looking at each other.

Because I belong here.

Rooted in identity, powered by intention

We believe beauty pros deserve more than hustle. You deserve to build a business that feels like you, not what someone else told you it should be.

We don’t just invest in a business. We invest in people.

Our work is about walking alongside beauty professionals who are ready to own their power, claim their space, and grow with intention.

What We Do.

Business Foundations

From legal and logistics to client flow and pricing, we help you build a business that’s stable and scalable. Whether you're starting fresh or fixing gaps, we set you up for long-term success.

Strategy that Makes Sense

We help you clarify your vision, define your brand, and create a plan that actually works. No vague advice or recycled business tips — just smart, tailored strategy that moves you forward.

Brand & Business Audits

Sometimes you’re too close to your own business to see what’s working and what’s not. That’s where we come in — offering honest, helpful insight and clear next steps to elevate every area of your brand.

Confidence Online & In person

We help you show up consistently — whether it's refining your client experience or getting clear on how to present your brand across platforms. It’s not about being perfect, it’s about being intentional.

Backend Systems

We bring structure to your chaos. Think booking workflows, automations, onboarding, and everything behind the scenes that keeps your business running smoothly (without you doing it all manually).

Mentorship that Meets you Where you Are

You're not meant to do this alone. Parame offers real, human support tailored to your stage of business — so you can move forward with clarity, accountability, and confidence.

What we believe in.

Because I know what I bring to the table.

Who we’re for.

Parame is for artists who know how to do the work but need a little help holding everything else together.

Maybe you're confident in your craft but struggling to stay consistent online. Maybe you’re tired of guessing your way through pricing, systems, or strategy. Or maybe you’re doing everything right but still feel like something’s not clicking.

We're not here to fix you — we're here to support what you're already building, with structure, clarity, and a plan that actually makes sense for you.

Who we are.

Two perspectives. One purpose.

ParaMe was built from two very different paths through entrepreneurship—and a shared belief that business owners deserve better support while building something of their own.

Between us, we've been the service provider, the artist, the business owner, the strategist, the operator, the marketer and the person figuring it out as we went.

That combination is what makes ParaMe different. We don't look at one piece of your business in isolation. We look at how the pieces work together—and help you build something that works for you.

Strategy · Operations · Systems · Growth

Turn your hustle into something sustainable.
Jill brings the structure. From business strategy and operations to systems, processes and sustainable growth, her background in enterprise-level systems and sales helps turn big ideas into businesses that actually work behind the scenes.

Black and white photo of a woman seated on a chair with her legs apart. She is resting her left arm on the chair's backrest and her chin on her left hand. She has long dark hair, wears a black shirt, jeans, and heeled boots, and has a serious expression.

The Business

Brand · Client Experience · Marketing

Master your craft — and grow with it.
Amy brings the perspective of an artist, marketer and business owner. Her approach connects brand, client experience, marketing and artistry—helping business owners turn what makes them different into something people understand, experience and remember.

Black and white photo of a woman with long hair, wearing a sleeveless top with a cape, ripped jeans, standing next to a chair with her hand resting on its back, against a plain wall.

The Creative

Let’s build something that lasts.

Whether you’re just starting out or ready to scale, Parame is here to help you grow with intention. No fluff. No burnout. Just real support that works.